9 Tips for Fantastic Phone Photography

phone photography

Hi everyone, I’m Amy and I’m the Video Director at Leverage Marketing. Today is a very special day that is near and dear to my heart. Today is National Donut Day! In honor of this great holiday, we are going to bring you some tips and tricks on how to get the best photography with…

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Writer’s Block: How to Win the Blinking Cursor Battle

how to defeat writers block

Written by: Colton Radford, Marketing Content Specialist Writer’s block is defined as “the condition of being unable to think of what or how to proceed with writing.” You know the feeling. That gut-punch of sitting in front of a screen with that pesky cursor blinking at you. Mocking you like a Pac-Man ghost.  The good news is that it’s totally normal.…

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How the Elusive Facebook Algorithm Determines News Feeds

facebook algorithm

Written by: Katie Lipsett, Social Media Marketing Strategist You log into Facebook. As you’re scrolling through your feed you see videos of cute animals, carefully posed selfies, political rants, celebrity endorsements, and life updates from your friends and family. To some degree, you can almost guess what you’re going to see each time you log…

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Lost and Found: Google Search Tips that Improve Efficiency

google search technology

Written by: Lorin Reicks, Project Manager Google’s search engine technology has made it easy for pretty much anyone to access loads of information in just milliseconds. On average, Google processes over 40,000 search queries every second. That’s over 3.5 billion searches per day! But, does a search always return the results you expect? Maybe not.…

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Email Marketing Strategies: Best Practices that Produce Results

email marketing strategies

Written by: Marissa Romano, Email Marketing Strategist Since the early ‘90s, email has played a key role in marketing, with good reason. It’s tried and true: email marketing yields a serious return on investment (ROI). On average, for every $1 spent, $44 is returned. Nice! Email marketing keeps you top of mind, allows you to…

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Why a Social Media Strategy is Essential for Online Success

Written by: Cari McCoy, Content Marketing Director Content for the sake of having something to post is really not worth posting at all. You’ve got content, but what’s your strategy? Every business owner knows they need to have a Facebook page and that they should probably post sometimes. So often, what we see is that…

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Brand Strategy: It’s a Good Time to be Human

Written by: Amanda Morgan, Senior Marketing Copywriter Are you saturating your social media streams with tons of great content, but not gaining any traction? Do you have a great product, but find it hard to get people to care? Maybe it’s not them, maybe you’re lacking a relatable brand strategy. I probably don’t even know…

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5 Effective Ways to Market Your Products on Amazon

Written by: Rhonda Giebelstein, Online Marketplace Strategist So, you’ve decided to sell your products on Amazon. Congrats, you’re in a marketplace that 75% of American consumers use to shop. But with over 2 million different sellers, the competition is stiff. You may be wondering how to best market your products on Amazon to drive sales…

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