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Posts Tagged ‘email marketing’

Work the Workflow

how to do email automation for marketing

Using email automation to fill the gap in your customer journey, post-purchase. Written by: Marissa Romano, Campaign Marketing Strategist Enhancing the customer experience will always be at the forefront of great companies. On the marketing side of things, this is no different. When our Leverage Marketing team maps out the customer journey for any of…

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Fresh Creative Ideas for your next Marketing Campaign

marketing inspiration and creative ideas

New month, new inspiration from the Leverage Creative team. But first, be sure to check out last month’s creative inspiration post if you haven’t already. This month, we’re sharing creative ideas for marketing that encompass graphic design, photography, videography, organic and paid social media, and tomato-filled direct mailers. Let’s dive in.   Direct Mail To…

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5 Questions to ask Before Developing a Marketing Campaign Strategy

how to create a marketing campaign

Written by: Marissa Romano, Marketing Campaign Strategist   It’s likely the key to developing a successful marketing campaign strategy are questions you’ve asked over and over again in your life, but clichés are clichés for a reason, right? When we start developing a marketing campaign strategy for a client, we always think of these five…

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Email Marketing Strategies: Best Practices that Produce Results

email marketing strategies

Written by: Marissa Romano, Email Marketing Strategist Since the early ‘90s, email has played a key role in marketing, with good reason. It’s tried and true: email marketing yields a serious return on investment (ROI). On average, for every $1 spent, $44 is returned. Nice! Email marketing keeps you top of mind, allows you to…

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