Posts Tagged ‘content strategy’
4 Ways to Rise Above Facebook News Feed Updates
Written by: Katie Lipsett, Content Marketing Strategist Times are changing in the world of Facebook. It seems like the second we get used to the new normal, something changes again. What once was a best practice is now an easy way to get pushed to the bottom of your followers’ and your target audiences’…
Read MoreWhat is Content Marketing and SEO All About?
Written by: Colton Radford, Content Marketing Strategist And why you shouldn’t do one without considering the other Doing content marketing without SEO is like driving down the road with your eyes closed. There’s a chance you’ll get where you’re trying to go but, more than likely, you’re going to drive off a cliff and…
Read More6 Digital Marketing Examples That’ll Inspire You
Written by: Colton Radford, Content Marketing Strategist Our Creative Marketing Team has scoured the digital marketing realm to bring you our top inspirational picks for the month of November. These prime examples will help get the creative juices flowing when it comes time to create your next digital marketing campaign. This month’s post is jam-packed with…
Read More4 Tips to Boost your Social Media Strategy this Holiday Season
Written by: Katie Lipsett, Content Marketing Strategist While it’s mid-October and our minds are on Halloween and football, we all know how quickly the holiday season is approaching. Now is the perfect time to start gearing up your social media strategy for the gift-buying rush. After all, there has been an 87% increase in…
Read More5 Unique Marketing Ideas to Make Your Business Better
Written by: Colton Radford, Content Marketing Strategist Have no fear, new and unique marketing ideas are here! This week, we’re providing inspiration on how to make static typography stand out, explaining what Kayne West has to do with creative directors, sharing a social share that boosts brand awareness, and looking at a couple videos…
Read MoreHow to Create a Powerful Brand Story in 4 Simple Steps
Written by: Katie Lipsett, Content Marketing Strategist Storytelling is a crucial marketing tool for brands looking to ground their business strategy with messaging that is memorable, emotionally engaging, and profitable. Your message must be memorable and emotionally engaging in order to maximize revenue. Telling the story of your brand will not only help attract…
Read MoreCreative Inspiration from the Leverage Marketing Creative Team
Everyone needs inspiration. It doesn’t matter if you’re a world-renowned artist, a crafty person with a creative hobby, or somewhere in-between. Authors, film directors, designers, and singers alike all rely on inspiration from other creations both past and present. It’s why decade old comic books have been transformed into visually gripping multi-million dollar spectacles…
Read More5 Questions to ask Before Developing a Marketing Campaign Strategy
Written by: Marissa Romano, Marketing Campaign Strategist It’s likely the key to developing a successful marketing campaign strategy are questions you’ve asked over and over again in your life, but clichés are clichés for a reason, right? When we start developing a marketing campaign strategy for a client, we always think of these five…
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