Written by: Jared Williams, 3D Motion Graphics Designer   So, you’ve realized how awesome motion graphics and animation is and you want to see how this type of video performs in your content marketing mix. Or, maybe your company is in need of a new internal training video that peaks the attention of your employees.…

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thought leadership content

Written by: Katie Lipsett, Social Media Marketing Strategist In this digital age where content is the key to digital marketing, it’s easy to stumble upon thousands of blog posts that cover the same topics. The web is a big bucket of information overload, and everyone is mining it for the newest ways to think and…

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facebook algorithm

Written by: Katie Lipsett, Social Media Marketing Strategist You log into Facebook. As you’re scrolling through your feed you see videos of cute animals, carefully posed selfies, political rants, celebrity endorsements, and life updates from your friends and family. To some degree, you can almost guess what you’re going to see each time you log…

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Written by: Cari McCoy, Content Marketing Director Content for the sake of having something to post is really not worth posting at all. You’ve got content, but what’s your strategy? Every business owner knows they need to have a Facebook page and that they should probably post sometimes. So often, what we see is that…

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Written by: Katie Lipsett, Social Media Marketing Strategist Video has rapidly become the most consumed content type in social media and it allows us to passively observe a marketing message. But do you know who’s watching? When we create videos it’s important to understand the different audiences we’re trying to reach and then tailor the…

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