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Archive for June 2018

What is Variable Data Printing?

what is variable data printing

Written by: Tom Altman, Chief Technology Officer In every business, connecting with and speaking directly to your clients makes all the difference. Since the rise of the internet, some businesses who used to have success with postcards and direct mail have moved those campaigns to email marketing, and the wins have dwindled. What was old…

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5 Reasons to Enroll in Leadership Development Workshops

Written by: Valyn Reinig, Communications Strategist Through our parent company, Clickstop, we at Leverage have experienced firsthand the impact authentic company values and employee engagement have on business results, our co-workers, and the community. Higher profitability, retention, and well-being are results we want other businesses to experience too! Now, through Leverage Talent Enrichment, Clickstop is…

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Variable Data Printing Solutions

HP indigo variable data printer

Written by: Randy Kies, VP of Business Development In March 2018, Leverage Digital Imaging attended DSCOOP (Digital Solutions Cooperative, hosted by HP) in Dallas. The overwhelming narrative by all the keynote speakers, including design icon Paula Scher and HP Indigo General Manager Alon Bar-Shany, was that customers today are buying on experiences and emotions. In…

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The Thought Leader’s Playbook for Content Marketing

thought leadership content

Written by: Katie Lipsett, Social Media Marketing Strategist In this digital age where content is the key to digital marketing, it’s easy to stumble upon thousands of blog posts that cover the same topics. The web is a big bucket of information overload, and everyone is mining it for the newest ways to think and…

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9 Tips for Fantastic Phone Photography

phone photography

Hi everyone, I’m Amy and I’m the Video Director at Leverage Marketing. Today is a very special day that is near and dear to my heart. Today is National Donut Day! In honor of this great holiday, we are going to bring you some tips and tricks on how to get the best photography with…

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